By  on June 1, 2017

PARIS — Mellow Yellow, the quirky Parisian footwear and accessories label, is equipped to dress customers from top to toe with the launch Thursday of a ready-to-wear collection.

A selection of creations from the Fall 2017  line is available as an avant-premiere on Mellow Yellow’s e-commerce site, but the aim, said brand director Magali Blanc, is to roll it out internationally as a fully-fledged lifestyle label.

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