NEW YORK — Anne Seeler has been named national sales director for New York Premier Collections, the twice-yearly trade show staged here by Blenheim’s U.S. Apparel Shows. Seeler had been with Bergdorf Goodman since 1979, most recently as vice president and divisional merchandise manager for On 5 sportswear. She left last May.

Premier Collections takes place this year on Feb. 13-15 and Sept. 18-20, at the Jacob K. Javits Convention Center.