NEW YORK — John Currier, who headed the innerwear firm Formfit Rogers and the women’s division of Cluett, Peabody & Co. during his career, died of heart failure July 21 at Greenwich Hospital in Greenwich, Conn. He was 83.

Currier worked for Maidenform and rose to vice president of sales before moving to Formfit Rogers, where he served as president for six years. He joined Cluett as head of its women’s division in 1973 and shifted in 1976 to the defunct firm’s largest unit, The Arrow Co., which was then the biggest U.S. producer of men’s dress shirts. He retired from Cluett in 1985 and founded his own management and merchandising firm, Currier & Associates, in his hometown of Greenwich.

Bruce Klatsky, chief executive officer of Phillips-Van Heusen Corp., described Currier as “a real gentleman and a very tough competitor.” Van Heusen trailed Arrow in market share during Currier’s tenure and now holds the license for Arrow men’s and boys’ dress shirts and sportswear in the U.S.

Currier is survived by his wife, Susan Swanson Currier; a son, Chet; two daughters, Susan Currier and Janey Currier Stark; two stepchildren, Nicholas Curry and Caren Curry Cameron; two sisters, Carolyn Webber and Ellen Sellers, and four grandchildren.

A memorial service for Currier will be on Thursday at Round Hill Community Church, 395 Round Hill Road, in Greenwich.

— Arnold J. Karr

This story first appeared in the July 28, 2004 issue of WWD. Subscribe Today.