NEW YORK — “I’m going to see the Navy. I hope somebody shows up. That’s all I care about,” quipped Pamela Anderson Wednesday on her way to officially unveil her line of licensed lingerie to a crew of 3,200 aboard the aircraft carrier USS Ronald Reagan in San Diego. One Navy officer was handpicked to be Anderson’s escort and guard, a job Anderson jokingly referred to as “one of the tougher assignments.”
Noting it was “all in a day’s work,” Anderson said the maritime visit would include promotional stops at two Navy exchanges to plug a new line of nonleather Pamela Anderson shoes and her new novel, “Star: A Novel,” which spotlights the sexual exploits of a Hollywood starlet. Released in August, 150,000 copies have been sold and it’s in its second printing, said Anderson, who will be doing a four-day book tour in the U.K. beginning in London Oct. 19.
Asked what she was wearing for the sailors, Anderson replied, “I thought about dropping by Trashy Lingerie for an outfit, but I’m playing it by ear. I’m not going as Marilyn Monroe. I’ll wear something simple, like a pair of jeans and one of my T-shirts.”
Regarding her licensed products, which include swimwear inspired from her “Baywatch” gig on TV, Anderson said, “Guess what? I’ve tried on everything and everything works. Yes, the lingerie actually works — it’s been Pamela tested and approved.” The swimwear is licensed to California Sunshine, while others include lingerie by Vandale Industries, sportswear by the Turk Group, footwear by Top Shoes, Belts by French LeCompte, and costume and silver jewelry by Lucas Design.
Another license that hasn’t been wear-tested but was approved by Anderson is a line of nonleather pet accessories called Pamela Pets, which she said was well received at the MAGIC show in Las Vegas earlier this month. The line, produced by Chrome Bones, is inspired by her love of animals and Star, her golden retriever. “I just love the Ultrasuede and canvas leashes and all of the sparkly little things with little bones and sayings like ‘Feed me’ and ‘Spoil Me,’” said Anderson.
She added she’s planning to do two additional licenses: home accessories and children’s wear. “A home license and a kid’s license are what I want to do next, really cute surf and Malibu styles for boys and girls like little baggy shorts and beanies. I really want to work on building the licenses. I’m not doing it to get rich. I feel like I’m kind of jumping on the bandwagon a little bit, but for 10 years, people have been asking me to do a bathing suit line, ever since ‘Baywatch.’”