NEW YORK — Art and auction house Phillips de Pury & Co. is turning to fashion.

Chairman Simon de Pury on Wednesday disclosed the formation of a new advisory board, including Marc Jacobs, photographers Juergen Teller and Mario Testino, Princess Gloria von Thurn und Taxis, Lisa Eisner, Fiat heir Lapo Elkann and Francesca von Habsburg. Maria Bell, Lady Elena Foster, Aby Rosen and Christiane zu Salm are also on the advisory board.

The members periodically will contribute to Phillips sales and initiatives. Teller, for instance, photographed the catalogue for the November sale of contemporary art from the private collection of Princess Gloria.

De Pury said during a luncheon at the auction house’s Meatpacking District headquarters that tapping so many members from the fashion community was not deliberate.

“People on our board share the passion for contemporary art, design and photography,” he said. “Fashion is an art form in itself. There are a lot of synergies.”

He also disclosed that the auction house is planning an exhibition and sale of works by Testino Jan. 28-Feb. 17. De Pury said the photographer was “a great artist” who has influenced several contemporary artists including Hugo Rondinone. “I want to show that it’s art,” de Pury said. “You have to look at his work outside of the fashion and magazine context. The exhibit will allow that.”

De Pury also discussed some upcoming initiatives, including the von Thurn und Taxis sale next month, which includes works by Richard Prince, Andreas Gursky, Cindy Sherman, Paul McCarthy and Takashi Murakami. Phillips de Pury will host a dinner in the princess’ honor before the sale with a live performance by Kid Creole and the Coconuts.

This story first appeared in the October 20, 2005 issue of WWD. Subscribe Today.

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