LONDON — Tom Ford will present his men’s collection in London for the first time during London Collections: Men, which will run from Jan. 7-9, the British Fashion Council has confirmed.
Ford will present the collection at his London headquarters in Westminster and the retail delivery will coincide with the opening of the first British Tom Ford flagship on London’s Sloane Street, which is set to open in the autumn.
On Tuesday, the BFC announced that the second London men’s showcase will start ahead of Pitti Immagine Uomo in Florence, which runs from Jan. 8-11.
The BFC said the events on its men’s schedule would be designed to “showcase the breadth of British fashion talent, from the world’s most innovative emerging talents to global men’s wear brands and Savile Row tailors.”
The BFC also announced Tuesday that Dylan Jones, editor of British GQ, has been named the ongoing chair of London Collections: Men. For the shows’ launch in June, Jones served as chair of the 2012 men’s wear committee. His new role is for an initial fixed term of two years.
In his new role, Jones will work alongside the BFC to develop London Collections: Men into a twice-yearly event.
The committee for the January showcase will include Anda Rowland of Anderson & Sheppard; the actor Douglas Booth; Paula Reed, the newly named fashion director of Harvey Nichols; Robert Johnston of British GQ, and Tracey Emin.
“The inaugural men’s week was far more successful than any of us anticipated and we have been overwhelmed by support and enthusiasm for the project,” said Jones in the BFC statement Tuesday. “LC:M has already contributed to the changing perception of men’s wear in this country and our plans for the next week in January, and beyond, will hopefully build on this.”