Feb. 14-16
MAGIC, including Menswear, Street, S.L.A.T.E., Ride Unltd., Premium, and Pool Tradeshow
Mandalay Bay Convention Center, 9 a.m.-6 p.m.

This story first appeared in the February 10, 2011 issue of WWD. Subscribe Today.

• Action sports brands have a new showcase in the Ride Unltd. section of MAGIC.
• Ride Unltd. will feature skateboarding demonstrations and the Maloof High Ollie Challenge.
• One MAGIC buyer will win a 2011 Chevy Camaro on Feb. 16 in a live drawing at 3 p.m. in the Menswear section.
• The Premium Indigo Gallery will feature the best of men’s denim in the Premium section.
• One fixed-gear bicycle will be given away daily in the S.L.A.T.E. section via a sweepstakes open to retailers.
• Complementary haircuts will be available from Frank’s Chop Shop in the S.L.A.T.E. section.
• A “History of Skate” museum exhibit curated by Dale Smith, will be on display at S.L.A.T.E.

Mandalay Bay Convention Center, 9 a.m. to 6 p.m.
(Last day only, Project closes at 5 p.m.)

• Julian Marley will perform an acoustic set on Feb. 14 at 5 p.m. at the Project Town Square stage.
• Taboo of the Black Eyed Peas will make an appearance to promote a new sneaker line at the Jump booth on Feb. 14 at 12:30 p.m.
• A seminar on building brands through Facebook will be presented by Project Academy on Feb. 15 at 12:30 p.m. at the Project Town Square stage.
• The Project 10 showcase for emerging brands will be curated by Ouigi Theodore of The Brooklyn Circus.
• The Blue Agency will sponsor a pop-up store called Project Love, with products that support charity and social causes.
• The Project Digital showroom will feature Gant by Michael Bastian, with tech company Visuality demonstrating how buyers and brands can connect online.

Mandalay Bay Convention Center, 9 a.m. to 6 p.m.
(Last day only, Pool closes at 5 p.m.)

• Threadless will sponsor a daily Ping-Pong tournament.
• Shop direct with 40 emerging “cash and carry” Pool brands.
• Get inked in the Jeffrey Campbell tattoo station.
• Live sewing and giveaways in the American Apparel Stitch Lounge.

Lafite, Mouton, Palmer and Petrus Ballrooms, Wynn Hotel
Monday and Tuesday, 9 a.m. to 6 p.m., Wednesday, 9 a.m. to 5 p.m.

• Bloggers from Streetetiquette.com and Grungygentleman.com will tweet and blog about trends and finds at the show.
• An opening night party will be held at Blush in the Wynn, sponsored by Hudson Jeans and trim supplier The Revolution Group.
• Kat Von D from TLC’s “L.A. Ink” will make an appearance on Feb. 15 to promote her women’s contemporary collection.

Sands Expo & Convention Center, Hall C
Monday, 8 a.m. to 6 p.m., Tuesday, 9 a.m. to 6 p.m., Wednesday, 9 a.m. to 4 p.m.

Feb. 15-16

Venetian Hotel, Palazzo Ballroom, 10 a.m. to 7 p.m.

Feb. 11-14
Sands Expo & Convention Center, 8 a.m. to 6 p.m.

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