NEW YORK — The second edition of Diamonds by JCK, held at Pier 94 here, showed some sparkle.

The annual show, which is focused on the selling of loose diamonds, opened up its oeuvre to include semiprecious stones in the Colored Gemstone Pavilion this year.

Gadi Cohen, general manager of Universal Pacific Diamonds & Jewelry, a division of the Pluczenik Group, a Diamond Trading Co. sightholder, said he met projections for the show.

“It was a good show for us,” he said. “The largest demand was for 2 carats and up, and the Escada line [licensed by The Pluczenik Group] did very well.”

Although the number of vendors increased to 225 from 211 in 2004, the show is still getting on its feet.

“It’s very quiet here,” said Bonnie Jain, owner of California Collection, a Los Angeles-based company dealing in semiprecious and precious stones, diamond beads and 18-karat gold jewelry. “Clothing and accessories are doing good right now, not fine jewelry. The high price of gold is going to kill the fine jewelry market. [The general market] is already so flooded with wood and other things, that consumers don’t need to buy fine today.”

Key trends at the show included:

This story first appeared in the October 14, 2005 issue of WWD. Subscribe Today.

  • The use of diamond beads in clear, black or gray.
  • Emeralds in large and smaller sizes.
  • Colored gemstones, still popular, mostly in green, purple and pink.
  • Alternative diamond cuts, such as the Leafz and Caddi-luck cuts used mostly for flanking larger stones and from A. Trapz Ltd. and the Spring Cut from M & M Diamond Imports Inc.

“It was a very fruitful show for us,” said Clayton Bromberg, president of Underwood Jewelers, which has three stores in Florida.

Bromberg carries custom-cut stones, which continue to be a prevalent trend in diamonds, but sticks to traditional cuts for the most part.

“We’ve already made our decisions about the custom cuts, but there is a difference between the ‘tried and true’ and ‘here today, gone tomorrow,'” Bromberg said.

Next October, the Diamonds by JCK and Bridal by JCK shows will be held simultaneously.

“Every time you launch a show, it takes some time to get the show’s identity,” said Dave Bonaparte, vice president of JCK Events. “Every show I’d always like to have more traffic. It sometimes takes a while for people to get what the show is about. By adding the bridal, we hope to entice more retailers to come.”

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