OVERTIME TOUR: Bloomingdale’s fantasy-football helmets are getting some overtime play.

Three of the 48 helmets, which were all styled by members of the Council of Fashion Designers of America, in conjunction with the National Football League, are displayed at the University of Mississippi, alongside the Southern folk art, Greek and Roman antiquities and Georgia O’Keeffes.

“Obviously, this is not serious fine art, but designers are serious people, and these helmets are fun,” said Robert Saarnio, director of the University Museum and Historic Houses, where the Alexis Bittar, Fenton/Fallon and Lela Rose helmets, along with photographs of the remaining helmets, are being exhibited through Jan. 15. They were in Bloomingdale’s windows before the last Super Bowl and were auctioned off to support the NFL Foundation. “Ole Miss” purchased the three helmets, and Bloomingdale’s supplied the photos. “Our athletic director learned about the helmets and thought it was a fun, interesting idea. Perhaps next year we can extend the idea — an Ole Miss designer helmet,” Saarnio suggested. “The exhibit has the potential to draw in an entirely new audience for us. We want to surprise people, and we want them to think differently about the museum.”

RELATED STORY: CFDA Members Design ‘Haute Couture’ Football Helmets >>

load comments
blog comments powered by Disqus