BELL RINGING FOR GRANOFF: Vince chief executive officer Jill Granoff rang the opening bell Monday at the New York Stock Exchange.

The contemporary brand completed its initial public offering on Friday, raising $200 million, higher than initially expected. Due to the number of firms going public on Friday, Granoff had to wait until Monday to ring the opening bell.

This story first appeared in the November 26, 2013 issue of WWD. Subscribe Today.

As for why now was the right time to go public, Granoff said: “The brand is ready to optimize its potential for substantial growth (and profitability) across each channel of distribution.”

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