SPECIAL DELIVERY: Dawn Levy is bringing her knack for coats to Bloomingdale’s in a new capsule collection for fall. Levy, who got her start designing outerwear at The Levy Group — for brands such as Laundry by Shelli Segal, Esprit and Nautica — debuted her signature Dawn Levy collection back in 2011, and then expanded three years later with Dawn Levy 2, a lower-priced diffusion line directed at a younger customer. The capsule, Dawn Levy 2 for Bloomingdale’s, is her first exclusive partnership with a retailer, and will feature five styles from her diffusion line unique to the department store. The capsule is part of the ongoing 100% Bloomingdale’s campaign, promoting the store’s exclusives.
“I wanted to capture the essence of the Dawn Levy 2 girl by introducing a masculine edge to my feminine, functional and timeless style,” Levy told WWD. The capsule collection will introduce new coat silhouettes in faux suede, faux fur, wool and down. Dawn Levy 2 for Bloomingdale’s is priced from $450 to $598 and will roll out to all U.S. Bloomingdale’s locations and bloomingdales.com this month.