OFF-PISTE: Colette and Fusalp are kicking off the ski season. The Parisian concept store has teamed up with the French winter sports brand on a capsule collection that launches exclusively at the store today.
The collection includes four pieces each for men and women – with names such as the Megève jumpsuit or Davos stirrup pants – with a vintage flair and a joint logo. Prices range from 39 euros, or $48 at current exchange, for a beanie to 1,590 euros, or $1953, for the jumpsuit.
The Fusalp brand, acquired last year by members of the Lacoste family, was founded in 1952.
“At that time, you would wear basically a sleeping bag with suspenders to ski. The founders decided to bring their tailoring expertise to skiwear,” explained Sophie Lacoste, who along with her brother Philippe acquired a majority stake in Fusalp after selling their stake in Lacoste in 2012.
“Starting next season, we will develop our ready-to-wear offer,” explained Lacoste. Rtw will represent 15 percent of the 2015-2016 collection. It will include jackets, pants and stirrup pants. “Within five years, we could imagine rtw accounting for 50 percent of the business,” she said.
The nomination of an artistic director for the brand is to be announced next month.
Based in Annecy, the company currently counts 30 employees.
It is available in around 330 doors, mostly in France, with overseas points-of-sale in Aspen and Gstaad, among others. “We want to expand internationally including to Austria, Switzerland, Germany, the U.S. and Scandinavia,” said Lacoste.
Pop-up standalone boutiques operated with partners are set to open in Courchevel and Verbier this season.
The Fusalp collaboration marks the third edition of the Colette Ski Club, which this season will be headquartered in Val d’Isère in the French Alps. The first edition was with Franklin & Marshall in Chamonix and the second one with DC Shoes in Méribel.