GOOD SPIRITS: Joseph Altuzarra, Patrick Demarchelier and Camille Rowe-Pourcheresse figure on this year’s Martell France 300 List, which ranks French and France-inspired talents in fashion, the arts, gastronomy, mixology and entertainment. The project was spearheaded by Diane Kruger, the cognac house’s ambassador.

“Having spent much of my time living in France and working with so many great talents, it is so wonderful to work on a project that gives people some well-deserved recognition and shows how they are having an impact on French culture on an international scale,” said Kruger, who was signed on by Martell in April to front the label during its tercentenary year.

Other fashion talents on the France 300 list include Garance Doré, Alix Petit, Constance Jablonski, Edouard Roschi, Fabrice Penot, Fabien Baron, François Nars, Julia Restoin Roitfeld and Pascale Mussard.

As part of the project, the spirits-maker conducted research globally on the influence of French lifestyle. Eighty-one percent of the 6,521 people surveyed in 10 markets said that French lifestyle has significantly influenced their own way of life. In fashion, the inspiring attributes were elegance, couture, jewelry, handbags and creative fashion.

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