Francesco Freschi has been named general manager at Etro. He had been working for the Milanese company for more than 20 years as external consultant.
The position was formerly held by Francesco Giannaccari, who exited the company in June after only nine months. Giannaccari joined the company last September, following the departure of Ippolito Etro.
Freshi, who will report to the company’s president Gimmo Etro, will work alongside the Etro family to boost the international expansion of the label.