IT TAKES TWO: French pop duo Brigitte, who star in the advertising campaigns for Gerard Darel, have designed a capsule collection for the fashion brand inspired by their love of vintage outfits.
Sylvie Hoarau and Aurélie Saada unveiled the pieces in an intimate presentation at the picturesque Hôtel Particulier in Montmartre, on the eve of the first of two performances at the famed Olympia concert hall in Paris this week.
The line, which will be available in Gerard Darel stores from late September, consists of a flared denim jumpsuit, a wool and cashmere belted coat, two wide-brimmed hats and two natural leather hobo bags. Prices range from 145 euros, or $155, for the hat to 650 euros, or $700, for the coat.
Saada said the singers, who wear matching outfits and wigs onstage, trawl flea markets and secondhand stores for inspiration.
“My first stage outfit was inspired by a dress I found in my mother’s closet. It was a blue sequined dress that she had made for a bar mitzvah in the Seventies,” she recalled, noting that couturier Alexis Mabille now makes all their costumes.
The inspiration for the Gerard Darel collection was eclectic, ranging from Farrah Fawcett for the sexy jumpsuit to Diane Keaton in “Annie Hall” for the mannish coat. “We tried to make that elusive item that we’re always hunting for in vintage stores — the denim all-in-one. I think I have around 18 in my closet,” she confessed.
Hoarau shed some light on the band’s name, a tribute to famous French women including Brigitte Bardot and avant-garde singer Brigitte Fontaine. “At the same time, it’s such a quintessentially French name. We all know a Brigitte — a mother, a lady from the cafeteria, a baker. It’s very familiar, very intimate. It’s nice to have that kind of paradox in our name,” she added.
Frequent fixtures on the Paris fashion scene (they performed live for the finale of Viktor & Rolf’s spring 2012 collection), the pair are set to shoot Gerard Darel’s fall ad campaign next week before jetting off for a series of concerts in China.