MILLION DOLLAR MERCH: Kanye West said his “The Life Of Pablo” pop-up store, which he hosted last week in New York, sold $1 million worth of merchandise.
“They called me crazy, and pointed fingers,” he wrote on Twitter late Tuesday night. “But there is no other brand that could sell $1 million dollars of clothing in 2 days from 1 location!!!”
As reported, the three-day shopping event at 83 Wooster Street saw crowds of hundreds, with some arriving as early as 4:30 p.m. EST last Thursday.
The musician and designer sold T-shirts, bomber jackets and sweatshirts associated with his new album. The items were an extension of the merchandise sold at West’s Yeezy Season 3 presentation, and “The Life of Pablo” listening event that was held in New York in February.
West’s London spokesperson could not be reached for comment at press time.