“Key to the City” will be unveiled today.

Donna Karan discovered the key to New York City long ago, and she keeps digging into its treasure trove for design inspiration.

GOTHAM SECRETS: Donna Karan discovered the key to New York City long ago, and she keeps digging into its treasure trove for design inspiration. Starting today, many others can go on a city scavenger hunt courtesy of artist Paul Ramirez Jonas, with nonprofit public art organization Creative Time and The City of New York. Jonas is unveiling city secrets with new art project “Key to the City,” which DKNY helps sponsor. New Yorkers and visitors can pick up their keys at a special kiosk in Times Square, which will allow them to literally unlock things across all boroughs, from a door on the George Washington Bridge’s pedestrian walkway to a Bryant Park lamppost light switch and a master bedroom closet door at Gracie Mansion. Those who don’t have the time for such an extensive tour need not fret, however. “DKNY PR Girl” — the Twitter alias of a DKNY publicist — will go on her citywide trip on Monday and plans to tweet about each discovery.

This story first appeared in the June 3, 2010 issue of WWD. Subscribe Today.

SHUTTERING: Jasmine di Milo, the clothing label designed and owned by Jasmine Al Fayed, is closing. An industry source in London said that Al Fayed, a daughter of Mohamed Al Fayed, the former owner of Harrods, wanted to leave the fashion business and pursue other interests and challenges. A spokeswoman for the company did not return phone calls at press time. The source said the business would be wound down in an orderly fashion and the company would honor all of its contractual commitments, including delivery of the fall collection. The label, which had sales last year of 5.5 million pounds, or $8 million, is stocked at Harrods, as well as at Maxfield, Intermix, Le Bon Marché in Paris, Liberty of London and Luisa via Roma in Florence. Al Fayed unveiled the label, which is known both for its figure-hugging silhouettes and draping, on the trade show circuit in 2005 and made her runway debut in March 2006 in Paris at the Ritz, another one of her father’s properties.

TRUMPED UP: Burgeoning accessories mogul Ivanka Trump is adding handbags to her namesake lineup. The real estate executive, who outlined in January a plan to partner with Marc Fisher Footwear on a line of shoes, will collaborate with Mondani to create a bag collection available in stores in the spring. “Ivanka Trump is quickly becoming one of the world’s most recognized young businesswomen and entrepreneurs,” Mondani president Steven Hedaya told WWD. Trump, who has over 700,000 followers on Twitter, used the Web site to break news of the partnership Wednesday morning: “I just signed a huge handbag deal…very exciting!” she tweeted. “Come next spring you can own Ivanka Trump shoes and bags in addition to my jewelry!” Although Trump has not yet finalized prices for the bag and shoe collections, she said she would like to take a democratic approach to the cost of the categories. “I would like consumers to be able to connect with the Ivanka Trump brand in a wide range of price points while maintaining the integrity of the brand from a quality and design perspective,” Trump explained. “My overall goal is that every consumer will have the opportunity to grow with the Trump brand, from the purchase of Ivanka Trump shoes and accessories to ultimately staying in Trump hotels, playing our golf courses and living in our condominium buildings.”

RODEO REVELRY: During the next Fashion’s Night Out, Rodeo Drive shoppers are being taken for a ride — but only the fun kind. As part of the Sept. 10 shopping event, the street will feature its first Ferris wheel on the boulevard’s 200 block, and those who produce shopping receipts from the night are granted a ride for two. The Ferris wheel is expected to be just one of several highlights that night, which also has almost 50 participating boutiques, including Chanel, Prada, Giorgio Armani, Gucci and Salvatore Ferragamo. “We hope to produce a fantastic block-party atmosphere on the street,” Rodeo Drive Committee president Tom Blumenthal said.


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