Lacoste is collaborating with the late artist Keith Haring’s artwork for a wide range of apparel and accessories for women, men and children.
Haring, who died in 1990, was known for his Pop Art and graffiti-like work that grew out of the New York City street culture of the Eighties.
Haring’s pop-infused designs will appear across Lacoste’s polo shirts, T-shirt, shirts, sweatshirts, dresses and swimsuits, as well as the lining of bomber jackets, a sneaker, and a reversible tote bag. There are also three watches for children.
Haring’s “Barking Dog” and “Heart” drawings are displayed on a T-shirt or discreetly applied on the collar of a polo shirt or the back of a tennis shoe.
The retail price range for the Keith Haring x Lacoste collection is $55 to $275. The collaboration is for one season.
The pop-influenced collection will be available from March 27 at lacoste.com and in a selection of Lacoste stores. The partnership was done in collaboration with Artestar, which represents high-profile artists, photographers, designers and creatives.