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DESERT MOVE: Marc by Marc Jacobs landed at the Forum Shops in Las Vegas last week, and for the occasion, the company cooked up a few fun things — and for good reason. “You’re competing against every brand in the world,” explained Marc Jacobs president Robert Duffy. “How do you stand out with everybody else’s blinking lights and music?” In quite a few ways, it seems. The store offers several unique pieces, including silver western buckles, $295, and cuffs, which range from $245 to $275. There are also $10 packs of special Marc Jacobs playing cards, but the piece de resistance in the 3,060 square feet space is most likley the custom-made Marc Jacobs slot machine filled with merch, and a $10,000 store gift ceritial. Now that’s worth a gamble.

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