Marchesa is creating a little bling for its dresses.
The brand has signed a licensing agreement with NWH Jewelry Group to launch fashion jewelry for holiday. Designed to complement the Marchesa Couture and Marchesa Notte collections, it will be available online and at upscale department stores nationwide.
“This season, the [ready-to-wear] collection has a 1920s influence, harkening back to the decadence and carefree attitude of the time,” said Georgina Chapman, who designs Marchesa with Keren Craig.
NWH translated Marchesa’s detailed textiles into jewelry pieces. Craig said, “3-D chiffon poppies are remade in bold enamel, and fringe tassels are highlighted on statement necklaces and earrings.”
Materials used in the jewelry designs include pearls, crystals, cubic zirconias and semiprecious accents, with prices ranging up to $595.
“Marchesa is an incredibly well-respected and relevant brand in the fashion space, so it is an exciting opportunity to partner with them and extend that vision into the jewelry category,” said Fran Lukas, group president of NWH Jewelry Group.