LIKE A FINE WINE: Come January, Selfridges will be putting a new spin on its Bright Young Things design talent showcase, with a new initiative called Bright Old Things, a platform that will highlight 14 creative personalities and entrepreneurs in art, music, design and fashion. Their ages range from late-40s to mid-80s. Participants will include Nick Wooster, Bruno Wizard, Molly Parkin and other noted creatives who eventually changed their career paths. They were hand picked by the retailer as a reminder that “it’s never too late to try something new.” A full lineup will be revealed over the next few weeks.

There will be curated events highlighting their work, including a special program for London Collections: Men and products that will be sold in-store and online. This will include men’s wear fashion and accessories, furniture and art. In addition, each Bright Old Thing has contributed a design — a photograph, drawing or digital creation — that will be translated across products, such as notebooks, tote bags and framed prints.

Each will be given a dedicated window at the Oxford Street flagship which will be revealed on Jan. 8th and remain until the end of February. The retailer has also commissioned Todd Selby to photograph the 14 personalities in their offices and homes. “One of the things we pride ourselves on is telling great stories,” said Linda Hewson, Selfridges’ creative director. “How better to start the year than by celebrating of 14 of them? These people can teach us all a thing or two about growing old properly.

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