OPENING DOORS: Tom Ford’s business is in growth mode, and the designer plans to have a total of 104 stores, including 46 freestanding locations and 58 shops-in-shop, by the end of the year, in addition to a roster of wholesale accounts. The designer will open stores in Dubai and Jeddah in March, Houston in September, and Miami and Atlanta later this year.
Following his fall men’s wear presentation in London earlier this week, Ford said the company planned to close some stores in China, but would be opening others in better locations. “We are currently re-negotiating the contracts. A few of the stores were not as great as they should be. When we first entered Asia, we didn’t have the power that we do now,” said the designer. Asked whether he was looking to raise additional money or to bring new investors into the privately funded business, Ford said, “No, we’re fine.”
Closer to home, the designer is expanding at Harrods. At the end of February, Tom Ford’s space will move to the ground floor from the lower ground floor — and the brand will get an additional 500 square feet to accommodate the new denim collection and expanded luxury-casual offer. “Tom is putting a lot of energy into making the business ever more modern, and he’s pushing the boundaries on his casual offer. We felt he needed greater exposure,” said Jason Broderick, fashion director of men’s wear, sports and watches at Harrods. “It’s great news for us.”