By  on January 30, 2018

PARIS — The sense of a renewal was tangible at the recent Salon International de la Lingerie and Interfilière trade shows here, with heritage brands visibly shifting to a more consumer-oriented discourse and a strong focus on offering solutions for retailers seeking to boost their business in what remains a difficult market.

The events, which ran from Jan. 20-22 at Porte de Versailles, both saw slight upticks in visitor numbers, according to show organizer Eurovet, which no longer discloses traffic data. Premium and VIP visitors were up 12 percent at SIL and 5 percent at Interfilière, Eurovet said.

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