By  on July 12, 2019

PARIS — Eurovet is continuing to evolve the positioning of its summer trade shows in France in a lackluster market.

Unique by Mode City — for which Eurovet had previously revealed plans for a consumer-facing event in tandem with the trade show this July that failed to materialize given the difficult market — presented an enhanced beachwear focus with specific areas for resortwear, a Millennial area and a new space at the entrance for young brands offering products like cosmetics and accessories as retailers seek out add-on categories to grow their business.

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