By  on January 19, 2018

Eighty percent of Sleeper’s clients are located in the U.S., but Asya Varetsa, who cofounded the sleepwear brand with Kate Zubarieva, will start to handle sales and business development out of New York and they will also set up a showroom during New York Fashion Week.

“It makes more sense to be here because a lot of our buyers are here,” said Varetsa. “We need to be here to figure out the shipping situation and build more relationships.”

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