By  on January 25, 2010

Chalk it up to the undying mystique of Marilyn Monroe. That’s what Linda Lord, president of Protec-Style Lingerie, says of her new retro undies called the Marilyn panty, inspired by the famous photo of Monroe standing on a subway grate, her pleater flying up to reveal her panties.

This story first appeared in the January 25, 2010 issue of WWD. Subscribe Today.

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