According to Ernesto Khoudari, the president and chief executive officer of Kassatex, a bath and bedding line founded in 1999, he has long wanted to enter the sleepwear space, and this collaboration with Più Lifestyle, a Paris-based brand known for its stylish pajamas, was the ideal way to do it. It also helped that Khoudari and Valerie Mattos of Più Lifestyle, who used to be an editor at Vogue Mexico, are both are from Colombia."Kassatex and Più Lifestyle share an appreciation for meticulously crafted, fine tailored, luxurious yet approachable textiles," said Khoudari. "As Kassatex long wanted to add a pajama category to its lifestyle brand, a partnership with Più Lifestyle seemed like the perfect, holistic fit."Più, which is known for its modern pajamas that come in classic prints updated in bright colorways, has worked with Kassatex to produce more a traditional take on their designs. The line includes the boyfriend shirt along with the Daniella pajama set, which both come in navy, black, white and blue stripes. The line is priced from $130 to $172 and offers customers the option of an embroidered monogram.This collection, which is available now on Kassatex's e-commerce site, opens up Più's distribution, as the brand is currently exclusively sold in Europe.Khoudari said they will maintain the collaboration going forward as well as exploring new ways to collaborate with our interior design partners. We're also always looking to venture into new product assortments in the next year mainly with new home decor offerings.
Breaking: @cushnieetochs’ co-founders @carlycushnie and @ochsmichelle are parting ways. After a 10-year run, Ochs is leaving the brand. Get the full story on WWD.com – link in bio. #wwdnews #wwdfashion
@maybelline’s Kanako Takase had snow bunnies in mind when creating the beauty look for @philipppleininternational. Playing off of the bedazzled snowboards in the collection, Takase mixed two highlighters together for a luminous sheen. #wwdbeauty #nyfw (📷: @jilliansollazzo)
“There’s a huge gap between the old way of doing things and today. It takes the youth to help evolve that. You have to count on the kids today to help lead you into the future. A lot of these retailers are stuck in the past. Communication is the biggest thing,” said @ronniefieg of @kith on the youth’s role in retail. On Monday night, Jeff Staple moderated a keynote session with Fieg and @syresmith at Assembly - a series of workshops, talks and keynotes addressing topics or issues in the apparel industry. Head to WWD.com to read more advice from Fieg and what Smith thinks of his dad @willsmith’s Instagram account and sustainability (📷: @weston.wells)
@joansmalls closed the @michaelkors fall 2018 show in black sequined pants and a varsity T printed with 19 on the front and 81 on the back. 1981 – the year Kors went into business. #wwdfashion #nfyw (📷: @giovanni_giannoni_photo)
“You think your life is going to be a certain way, and nothing you thought would happen ends up happening. Never in my wildest dreams did I think I’d be designing clothes and working with Mickey Drexler, and building something I’m deeply proud of,” said Jenna Lyons. Nine months after leaving @jcrew, Lyons is exploring the meaning of happiness. Read the interview, where Lyons talks about reinvention and more on WWD.com – link in bio. #wwdfashion (📷: Farrell) #jennalyons #jcrew