PARIS — Raf Simons will conduct the sales campaign for his fall 2011 men’s wear collection during New York Fashion Week — and he’s bringing new heritage and home lines, too. The Belgian designer canceled sales appointments during men’s fashion week here last month following a split with Italy’s Futurenet Group, his partner since 2005.
This story first appeared in the February 3, 2011 issue of WWD. Subscribe Today.
A spokesman for Simons said the designer’s usual factories would produce the fall collection, which put a futuristic spin on collegiate style.
The blankets some models toted on the runway, in patterns matching their slim sweaters, form part of Raf Simons House, a new range for the home that will relate to the seasonal fashion collections. Simons trained as an industrial designer in Genk, Belgium.
The heritage collection, labeled Raf Simons 1995, consists of about 40 iconic and classic styles since the label’s inception, including schoolboy blazers, military parkas and “R” logo shirts updated for today.
New York sales are taking place at the offices of PR Consulting, 304 Hudson Street, from Feb. 8 to 10, and in Paris at 22 Rue Marx Dormoy from March 3 to 9, concurrent with the women’s wear shows in the French capital.