By  on October 4, 2017

MILAN — A global bazaar of 146 fashion talents plucked from six continents displayed their creative spring collections at the 10th edition of the Super talent scouting and research trade fair at The Mall in Milan’s Porta Nuova area, running Sept. 23 to 25. Fair organizer Pitti Immagine and its collaborators increasingly vet prospective exhibitors for original stories, creativity, culture, craft and social content to fertilize the roots of the fashion system.

“This trade show was born of the idea of doing real scouting,” said Raffaello Napoleone, chief executive officer of Pitti Immagine, the Florentine group that organizes the fair. In his mind, that meant not only connecting promising labels to buyers but also showcasing a pool of talent for recruitment. Many Super exhibitors have already been asked to do special lines for notable brands, Napoleone reported.

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