The Hanesbrands-owned basics company has broadened its customer base with the introduction of kids’ clothing.
Influences ranged from sport to world travel, silhouettes from dramatic to slouchy and hues from lavender to yellow to green for spring ’19.
The company is focused on reaching its consumer in a digital/social media way that it never has before.
Solène Pouyat will join Tibi as director of sales.
This week, Kenneth Cole signed a deal with Brandzstorm India Marketing for men’s and women’s apparel, handbags, small leather goods, travel gear and footwear.