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Latest in Sportswear

Adidas Collaborates With Thebe Magugu on Inclusive Sportswear Range

The capsule collection, which melds high-tech fabrics with recycled materials, features modesty swimwear…

Priyanka Chopra Jonas on Her New Gloria Vanderbilt Campaign and Her Focus on Giving Back

The actress and entrepreneur is the new face of the jeanswear brand.

Athleta and Simone Biles Unveil Back-to-school Athleta Girl Collection

The collection will be featured online, in stores and the metaverse.

Who Shirt Company Lines Up Five Design Patents

Each style is named for an exceptional well-known woman.

Yeezy Gap Engineered by Balenciaga to Be Available in Gap Stores

The first store to carry Yeezy Gap Engineered by Balenciaga will be Gap Times Square.

Sportswear Label Actively Black Signs Deja Kelly in NIL Deal

The UNC Chapel Hill player adds Actively Black to her growing list of NIL deals that include Forever 21 and…

Tommy Hilfiger Returns to New York Fashion Week

In an industry-first, the "See Now Buy Now" catwalk will be livestreamed into the global Roblox community.

Lifestyle Brand GSTQ Names WNBA Star Kelsey Plum an Ambassador

Founder Dany Garcia tapped the Las Vegas Aces guard to be the newest face of the brand and will expand their…

EXCLUSIVE: Miami-based Ancora Swimwear Teams Up With Latin Influencer Jenny Lopez

The duo will release a limited-edition swim and resort collection, just in time for Miami Swim Week.

LoveShackFancy and Hurley Collab Expands Into Bedazzled Bikinis, Trucker Hats and More

The collection highlights board short skirts, bedazzled bikinis and rash guards, trucker hats, minidresses…

Fubu Celebrates 30 Years With a Resurgence and Reclaiming of Its Contribution to American Fashion

The four cofounders are rolling out projects to celebrate the brand's 30th anniversary and look forward to…

EXCLUSIVE: Evan Mock Dives Into Swimwear With Acacia

"Every project that I work on, I try to glorify Hawaii," Mock told WWD.

Moose Knuckles Strengthens Organizational Structure, Makes Three Hires

Noah Stern, cofounder and former chief product officer, has transitioned to senior adviser.

EXCLUSIVE: Rebecca Taylor Dives Into Swimwear With Fisch Swim

New York meets St. Barths in the limited-edition collaboration.

Priyanka Chopra Jonas to Be New Face of Gloria Vanderbilt

The actress will front a new multimedia campaign that will launch on Aug. 1.