Perry Ellis International Inc. has entered into distribution agreements in Latin America for its Nike Swim line with R1 Sports Ltda in Brazil, Uldin SA in Argentina, Uruguay and Paraguay, and Superdeporte Plus Peru S.A.C in Peru, Bolivia and Ecuador.
The deals are effective immediately and the collection of swim apparel and swim accessories is launching now with sporting goods retailers, department stores and swim specialty shops as well as select e-commerce channels in those regions.
“We are confident R1 Sports Ltda, Uldin SA and Superdeporte will be terrific partners to bring Nike Swim to consumers passionate about performance and the sport of swim throughout South America as we continue our strategy of extending Nike Swim’s global reach,” said Oscar Feldenkreis, chief executive officer and president of Perry Ellis International.
R1 Sports was established in 2011 and is the distributor of Nike accessories and tennis brands Dunlop and Pro Kennex in Brazil. Uldin SA, which was also founded in 2011, is the exclusive distributor of Nike Golf and Nike Accessories in Argentina, Paraguay and Uruguay. Superdeporte is a 36-year-old company that operates multibrand retail stores in Peru, Bolivia and Ecuador.