By  on November 25, 2019

Tommy Hilfiger, which is owned by PVH Corp., will sponsor the 2020 Hahnenkamm World Cup Races in Kitzbühel, Austria. The official partnership begins in time for the ski races’ 80th anniversary. The races take place Jan. 24 through Jan. 26.

Hilfiger has also collaborated with French brand Rossignol, a leader in winter sports, on three premium winter collections  featuring technical functionalities for varsity-inspired designs. The latest Tommy x Rossignol capsule collection for women and men will be on display at the 2020 Hahnenkamm races.

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