The Amsterdam label is nearing a decade in business with a philosophy that’s never focused on being too cool for its consumer.
The company’s closed on its seed round as it’s set to launch basics and a redesigned web site featuring more content around its messaging of mental health awareness.
The sneaker retailer’s 20th anniversary will be marked by a Venice Beach Boardwalk store, bar addition in New York and new app.
Behind the cultural movement that spurred the Venice men’s brand.
Controlled distribution could help surf and skate brands nab more market share and perhaps rise to the occasion.
The company’s ceo talks about the future following its acquisition of Flight Club and Black Friday test with augmented reality.
The brand pulls references from surf, skate, moto and the kind of sullen attitude imbued among punks into crafted men’s wear offerings.
The downtown Los Angeles exhibition boasts decks collected over the past 20 years.
Fans camped out overnight in a scene reminiscent of the recently ended ComplexCon for a shoe packed with significance for the 20-year-old brand.
In its third year, the two-day event continues to draw more attendees and companies from industries outside of streetwear.