By  on July 9, 2019

PARIS — While many midmarket fashion brands continue to struggle, high-end labels and the “slow fashion” movement are bucking this trend and driving growth, according to weavers, tanners and accessory manufacturers at the recent Blossom Première Vision trade show here, which targets the pre-collections market and is for many brands the starting point for their fabric research, in this instance for fall 2020.

Traffic at the seventh edition of the show, held July 3 and 4 at the Carreau du Temple in the upper Marais, grew 3.5 percent to 1,311 attendees, with some 81 percent of visitors hailing from France.

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