Fossil Inc. is releasing its first Swiss men’s watch collection this month, in the hopes of extending its reach to a higher-end consumer, particularly in Asia.
The collection, which will range from $695 to $995 and include automatic watches and chronographs, speaks to what Fossil deems a “growing demand” in Asia for luxe timepieces. In the past, Fossil has only carried mechanical watches with Japanese movements, which retail from $95 to $295. The launch of the Swiss collection comes at a time when the brand’s retail footprint in Asia is at “critical mass,” according to Fossil executive vice president Tom Kennedy.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)