“In response to the continued growth of sports underwear, we have developed Creora Fresh using our proprietary ingredient technology to chemically bond to substances that cause body odor and to neutralize them. Creora Fresh has been demonstrated with nylon and polyester fibers to last longer than traditional antimicrobial finishes,” said Hyosung president Yong Seup Kim. “This technology will also enhance sportswear and fabric versatility by giving consumers added confidence. It is the latest addition to our Creora specialty spandex product portfolio and a demonstration of our commitment to excellence through innovation.”
Ria Stern, Hyosung textiles global marketing director, said, “Globally, sports participation is on the rise as consumers continue to be concerned about wellness. As a result, we see growth in demand for sports bras and underwear. Creora Fresh adds comfort, fit and confidence for consumers. We also have developed this odor-neutralizing technology in Freshgear polyester and MIPAN Freshgear nylon. We have a number of brands interested as they want to move away from antimicrobial chemicals next to the skin.”
Hyosung will promote its latest fabrics and 2018 trends for intimate apparel, swimwear and activewear trends at Mode City, set for July 9 to 11.
These include Creora Color+, a dyeable elastane for deeper, darker colors; Creora Black solution-dyed black elastane for increased power; MIPAN Aqua X cool touch and moisture management nylon; MIPAN super micro denier nylon for soft fabric; Silky polyester for silk-like aesthetics with inherent moisture management; Freshgear polyester; and MIPAN Freshgear nylon.
Hyosung Corp. is one of South Korea’s leading multinational conglomerates, with annual worldwide sales of more than $12 billion. Hyosung maintains a global network of more than 36 subsidiaries and international branch offices. Hyosung operates in seven performance groups: Chemicals, Construction, Industrial Materials, Information & Communication, Power & Industrial Systems, Textiles and Trading.