Located on South Main Street in Hanover, N.H., the store features Ramblers Way’s Rambouillet merino wool and pima cotton clothing lines for women and men designed with comfort in mind and meant to be worn in the office and outdoors.
The look and feel embody Ramblers Way’s commitment to protect the planet, support local economies and build its business based on its values of doing business for good.
“We must ensure that our world is sustained to be enjoyed for many generations to come,” said founder and chief executive officer Tom Chappell. “Business plays a critical role in ensuring we create healthy systems in which people and all of life can thrive. With Ramblers Way, we’re crafting beautiful clothing that makes people feel good, both inside and out.”
Ramblers Way was launched in 2007 as a mail-order operation by Chappell, founder of the personal-care products company Tom’s of Maine, which was sold to Colgate in 2006. Chappell created Ramblers Way after searching for clothing that met specific performance needs and minimized the impact on nature. He established a U.S.-only supply chain that meets the company’s standards for sustainable farming and animal welfare.
The new store, which opened on Monday, is part of an expansion plan that will see its next store, in Portsmouth, N.H., open next month. Additional stores are in the works for Portland, Maine; Cambridge, Mass., and West Hartford, Conn., for 2017.
Headquartered in Kennebunk, Maine, where it also has its store, all Ramblers Way garments are made from premium, natural fabrics designed to go from office to outdoors.
The company’s commitment to sustainability includes designing with renewable fabric sources; partnering with American ranchers, farms and factories that support working wages, ethical working conditions and humane treatment of animals; operating with a low-carbon emissions process in manufacturing; using direct dye methodology; running primary and secondary waste treatment facilities that return water cleaner than when it came in, and packaging and printing with recycled materials.