Adeam

Adeam RTW Fall 2020

Fashion Show Reviews

Adeam RTW Fall 2020

Along with her pretty fall collection, Hanako Maeda unveiled a capsule developed in collaboration with superstar tennis player Naomi Osaka.

clock February 11, 2020Alessandra Turra

Adeam Pre-Fall 2020

Fashion Show Reviews

Adeam Pre-Fall 2020

The collection’s playful and modern designs were informed by Japan’s distinct four seasons and the traditional “Yamato Iro” color palette.

clock December 3, 2019Andrew Shang

Adeam RTW Spring 2020

Fashion Show Reviews

Adeam RTW Spring 2020

For spring, Hanako Maeda riffed on a nautical theme as seen through her signature East meets West lens.

clock September 7, 2019Thomas Waller

ADEAM Resort 2020

Fashion Show Reviews

Adeam Resort 2020

The designer looked to Japanese woodblock prints to inform a collection blending organic textures and colors with an artful quality.

clock June 3, 2019Andrew Shang

Adeam RTW Fall 2019

Fashion Show Reviews

Adeam RTW Fall 2019

The Ainu, the indigenous population on the Japanese island of Hokkaido, inspired Hanako Maeda’s pretty, fresh and sophisticated collection.

clock February 9, 2019Alessandra Turra

Adeam Pre-Fall 2019

Fashion Show Reviews

Adeam Pre-Fall 2019

Designer Hanako Maeda balanced experimental silhouettes and wearability with ease in her first pre-fall collection for Adeam.

clock December 3, 2018Andrew Shang

Adeam RTW Spring 2019

Fashion Show Reviews

Adeam RTW Spring 2019

The Nineties’ club scene served as a major source of inspiration for Hanako Maeda’s beautiful collection.

clock September 8, 2018Alessandra Turra

Adeam Resort 2019

Fashion Show Reviews

Adeam Resort 2019

Hanako Maeda began her resort collection reminiscing on Harajuku street style fashion from the Nineties.

clock June 5, 2018Andrew Shang

Adeam RTW Fall 2018

Fashion Show Reviews

Adeam RTW Fall 2018

Twenties’ Japanese and Western influences converged in an elegant lineup portraying an independent, powerful femininity.

clock February 8, 2018Alessandra Turra

Adeam RTW Spring 2018

Fashion Show Reviews

Adeam RTW Spring 2018

Hanako Maeda attempted to fuse Seventies disco with traditional Chinese fashion.

clock September 9, 2017Jessica Iredale

Adeam Resort 2018

Fashion Show Reviews

Adeam Resort 2018

The soft, feminine collection centered around movement.

clock June 6, 2017Andrew Shang

Adeam RTW Fall 2017

Fashion Show Reviews

Adeam RTW Fall 2017

The collection drew inspiration from the Japanese subculture Gothic & Lolita.

clock February 10, 2017Andrew Shang

Adeam RTW Spring 2017

Fashion Show Reviews

Adeam RTW Spring 2017

Hanako Maeda was inspired by shodo, the Japanese art of calligraphy, for her most refined collection to date.

clock September 7, 2016Andrew Shang

Adeam Resort 2017

Fashion Show Reviews

Adeam Resort 2017

Hanako Maeda wanted to capture the effortlessness of traditional summer dressing in her native Japan.

clock June 6, 2016Kristi Garced

Adeam RTW Fall 2016

Fashion Show Reviews

Adeam RTW Fall 2016

Traditional Japanese manufacturing techniques served as inspiration for Hanako Maeda’s modern and elegant collection.

clock February 11, 2016Alessandra Turra

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