Joie offered up easy silhouettes with a more contemporary spin.
Joie is expanding on its bohemian roots to create a full contemporary wardrobe.
Joie used the colors of a sunset after the recent devastating wildfires of California as its palette for fall.
Joie is seeking to grow its relevance beyond lazy summer days.
Rachel Wilder-Hill infused the label’s mix-and-match line with some vintage Victoriana and a rock ‘n’ roll vibe.
Joie’s bohemian lineup was mixed with sportier references this season, giving it a renewed energy.
Rachel Wilder-Hill imagined Marianne Faithfull in the Sixties in Yves Saint Laurent’s Marrakech riad, working more androgynous references into Joie’s hippie-chic lineup.