Saks Fifth Avenue and Disney are spending the holidays together again.
Two years ago, “Snow White” was the holiday theme at Saks. This year, it’s all about “Frozen 2” the upcoming Disney sequel to the 2013 hit movie “Frozen,” which also became a Broadway musical.
The Saks presentation will feature the Fifth Avenue holiday windows depicting scenes from “Frozen 2,” exclusive products, and a re-creation of the “Frozen 2” Enchanted Forest on the flagship’s ninth floor. “Frozen 2” products, created in collaboration with Disney and designers and brands including Roberto Coin, Converse and S’well, are available at all Saks stores and on saks.com.
Saks’ “Frozen 2” holiday windows will be unveiled Nov. 25 with a performance by Idina Menzel, who is the voice of Elsa from “Frozen 2” and who is also on the cover of Saks’ holiday book. Along with Menzel, there will be song and dance by a local choir and dancers and characters from Frozen 2 performing by Saks’ Manhattan flagship. Saks will donate $5 from the sale of each ticket to the Enchanted Forest experience to New York-Presbyterian Phyllis and David Komansky Children’s Hospital. The activation will run from Nov. 26 through Dec. 24. The “Frozen 2” movie gets released Nov. 22.
