Perry Ellis International Inc. has entered into a license agreement with Chun Yuan International Company for the design and distribution of Original Penguin by Munsingwear fashion bedding and home products in the Philippines.
Under the terms of the deal, distribution will include department stores, home specialty shops and e-commerce sites in that country. A special capsule collection will launch in spring with a full collection introduced in the fall.
“We are thrilled with this partnership with Chun Yuan International and look forward to working with their team to offer Original Penguin’s lifestyle products in the Philippines,” said George Feldenkreis, chairman of Perry Ellis International. “This addition will complement our solid market position and benefit our 25-plus freestanding stores and continue the expansion of our global reach.”
Kevin Lee, president of Chun Yuan International, added: “We are excited to partner with Original Penguin, a leading global brand with the well-known Penguin icon that is highly appreciated by the young generation in the Philippines.”
Chun Yuan was established in 1977 and develops and distributes bedding and mattresses in greater China for homes and hotels. It also holds the license for Playboy, Disney, Pierre Balmain and Arnold Palmer for greater China and recently expanded to Southeast Asia.