By  on January 8, 2020

The year 2019 ended with the debut of three colossal sneaker collaborations: Dior x Jordan, Prada x Adidas and Puma and Balmain. But despite the hype surrounding these launches, could the days of the marquee sneaker collaboration be running their course?

Puma and Balmain launched first, debuting a campaign featuring Balmain designer Olivier Rousteing and Puma ambassador Cara Delevingne, with a collection that launched on Nov. 21. Prada and Adidas followed, revealing a co-branded limited-edition Superstar model sneaker and bowling bag on Dec. 4. Finally, Dior teased its collaboration sneaker with Jordan Brand at its pre-fall 2020 show in December, and the sneaker will launch in April, with more to follow.

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