It’s a contemporary men’s and women’s outerwear brand that will target a younger customer.
The deal is with Cavalier Fashion Group.
Mark Donovan will oversee financial operations at Luxury Men’s Apparel Group.
The brand is run by Claudio Marenzi, the second generation of the Italian luxury outerwear brand.
A new algorithm employs measurements from thousands of other men to predict a proper fit.
The six styles of shirts retail for $145 and are available on the J. Hilburn web site.