MILAN - Brioni's first collection by new creative director Nina-Maria Nitsche will be presented in Paris on January 20 during the city's Men's Fashion Week. This will not be a runway show but a presentation.Nitsche was appointed to the role at the storied Italian men's wear wear company in June, succeeding Justin O'Shea, who was pushed out after only a six-month stint. The brand is now helmed by former Agent Provocateur chief executive officer Fabrizio Malverdi, who joined Brioni in April, charged with accelerating the international expansion of the elite Italian tailor following a period of turmoil. He succeeded Gianluca Flore.Before Brioni, Nitsche had joined Vetements in September 2016 but left when the company relocated to Zurich from Paris earlier this year. She was previously a veteran at Maison Martin Margiela, which she joined in 1989, working closely with the founding designer for 23 years. After Margiela’s resignation, in 2009, Nitsche took over the creative direction of the brand.O'Shea staged his first and only collection for Brioni in Paris during Haute Couture Week in July 2016. Under previous creative director Brendan Mullane, Brioni had shown in Milan, both through the runway and presentation formats. Mullane, who reported to then-ceo Francesco Pesci, helped expand other categories for the Italian men’s wear brand, known for its high-end tailored suits, developing its outerwear and sportswear, footwear and accessories, and targeting a younger customer.
Leading luxury brand are shaking things up to keep up with streetwear. Case in point: the arrival of @mrkimjones as artistic director of @diorhomme. Jones, who succeeds @Kris_Van_Assche, is seen as one of the handful of designers who can actually straddle the luxury and streetwear worlds — which could lead to even more changes at established brands. What could this mean for the rest of the menswear landscape? Head to WWD.com to find out what experts predict #wwdfashion (📷: @franckmura)
“It’s like buying groceries. You’re going to buy the best mango, the best mozzarella, the best things. You have to, or others are going to take it all,” said @gabrielahearst on why she uses only the finest fabrics. Last week, Hearst received her first @cfda nomination for Womenswear Designer of the Year, and earlier this month she opened a permanent showroom in Paris. To read @jessiredale’s interview with the designer and find out why this is shaping up to be a big year for her, head to WWD.com. #wwdfashion (📷: @francoisgoize)
“It’s an interesting thing, playing a younger version of your mother. It’s an interesting concept. I adore my mom and love her in every capacity, but it was just something that had never crossed my mind,” says @anniemstarke on playing a young Joan Castleman in “The Wife.” The same role will be played by her mother Glenn Close. Read more about her growing up in the film industry as the daughter of producer John H. Starke and Close and what she has planned for the future #wwdeye (📷: @nataliamantini)
@asics is launching a new streetwear sneaker inspired by its latest ambassador, @steveaoki. The Hyper-Kenzen x Aoki, which will launch at @footlocker stores exclusively tomorrow, is a slip-on style that incorporates the brand’s proprietary Gel technology through beads integrated into the midsole for comfort and endurance. Read the full story on WWD.com.
@beyonce chose a custom gown by @falgunishanepeacockindia for mother @mstinalawson 's second annual Wearable Art Gala last night. The gown, which took 10 days to make, was inspired by Nubian warrior queen Amanishakheto. Reporting by @hernameislex . #wwdeye 👑 🐝#beyonce
After dressing @justintimberlake for his Super Bowl halftime performance last month, @stellamccartney has designed the star’s "Man of the Woods" tour wardrobe. Timberlake will be wearing a mix of pieces from McCartney’s fall men's collection as well as custom designs and items from his own closet. #wwdfashion