MILAN — “The big Italian and international trade shows have to [involve] the cities more and more,” said Raffaello Napoleone, chief executive officer of Pitti Uomo trade show’s organizer Pitti Immagine on Wednesday.
Napoleone presented the packed schedule of shows, presentations and special projects of the upcoming edition of the Florence-based men’s trade show, which runs June 12 -15. The comments were made because Pitti Uomo is set to be an event not only within the historic Fortezza da Basso location’s walls but throughout the whole city. “We’re really glad that the involvement [of Florence] in what we do in Fortezza da Basso is increasing,” said Napoleone.
“I’m looking forward to jumping into the creative process and exploring fashion through a different lens,” said actor Michael B. Jordan exclusively to WWD about becoming the first face of @coach ‘s men’s business. Not only will the actor appear in its global ad campaigns, but he will also create a capsule with designer Stuart Vevers. Tap the link in our bio to learn more. #wwdfashion
“The name of the show is GP — giant pockets,” said Karl Lagerfeld pre-show, in his backstage meeting room at @Fendi to Bridget Foley. @Bellahadid was one of the many famous faces who graced the catwalk including @Gigihadid, @Adwoaaboah, and yes, even @Kendalljenner. #wwdfashion
Photographed by Kuba Dabrowski/WWD
“We are obsessed with Fendi and we want to share this obsession,” said CEO Serge Brunschwig to WWD. @Fendi will be releasing a new capsule collection Oct. 16 centered around the Fendi/Fila logo created by Instagram artist @Hey_reilly. Further proving the logo trend isn’t going anywhere. Link in our bio for more details. #wwdfashion