By and and  on January 10, 2020

FLORENCE — The increasing concerns about international political instability, Brexit and the Iran-U.S. crisis didn’t wreck the mood at Pitti Uomo. The fashion proposal at the fair was strong, with a good balance between established brands, busy revamping their offering with a high-tech approach, and international emerging labels keen to find their own place in the arena.

Franck Nauerz, Le Bon Marché men’s department director, described this season’s Pitti Uomo as “a trade show giving space to revisited formal attires after several years of streetwear influence.” The executive noticed “a return to tailoring with more flexible, comfortable materials and a more casual approach to clothing,” as well as “a desire for elegance and beautiful materials” rather than just strong looks.

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