Greg Rosborough and Abdul Abasi, the design duo behind Abasi Rosborough who have held stints at brands including Ralph Lauren and Engineered Garments, wanted to bring their ethos to a wider audience.
Rosborough and Abasi, who were shortlisted for the 2017 LVMH Prize for Young Fashion Designers, are known for bringing architectural updates to tailored pieces. Their clothes are sold at retailers including Ssense and Isetan. According to Abasi, the partnership with O.N.S., a direct-to-consumer men’s wear brand with manufacturing facilities in Asia, allowed them to explore different manufacturing and distribution models.
“I’m looking forward to jumping into the creative process and exploring fashion through a different lens,” said actor Michael B. Jordan exclusively to WWD about becoming the first face of @coach ‘s men’s business. Not only will the actor appear in its global ad campaigns, but he will also create a capsule with designer Stuart Vevers. Tap the link in our bio to learn more. #wwdfashion
“The name of the show is GP — giant pockets,” said Karl Lagerfeld pre-show, in his backstage meeting room at @Fendi to Bridget Foley. @Bellahadid was one of the many famous faces who graced the catwalk including @Gigihadid, @Adwoaaboah, and yes, even @Kendalljenner. #wwdfashion
Photographed by Kuba Dabrowski/WWD
“We are obsessed with Fendi and we want to share this obsession,” said CEO Serge Brunschwig to WWD. @Fendi will be releasing a new capsule collection Oct. 16 centered around the Fendi/Fila logo created by Instagram artist @Hey_reilly. Further proving the logo trend isn’t going anywhere. Link in our bio for more details. #wwdfashion