The Asos men’s wear presentation Monday night at Hotel Hugo was a legit scene. A surly lobby attendant seemed to derive more pleasure from confiscating guests’ drinks than a TSA agent. “Finish it or get rid of it,” he barked at an editor waiting on line for the cramped elevator. Anyone who failed for whatever reason to get their hand stamped was assumed to be sneaking into the venue by this deputy-in-training. “Nobody gets in without a stamp,” he said. “You gotta go back.”
When the elevator opened onto Bar Hugo, a copper-accented room with a view on the lower level of a bi-floor roof concept, the crowd was pulsing, aided by the freely flowing libations. A narrow staircase led to Azul on the actual rooftop, where tribes of enthusiasts of the brand were engaged in a more raucous dance.
“I’m looking forward to jumping into the creative process and exploring fashion through a different lens,” said actor Michael B. Jordan exclusively to WWD about becoming the first face of @coach ‘s men’s business. Not only will the actor appear in its global ad campaigns, but he will also create a capsule with designer Stuart Vevers. Tap the link in our bio to learn more. #wwdfashion
“The name of the show is GP — giant pockets,” said Karl Lagerfeld pre-show, in his backstage meeting room at @Fendi to Bridget Foley. @Bellahadid was one of the many famous faces who graced the catwalk including @Gigihadid, @Adwoaaboah, and yes, even @Kendalljenner. #wwdfashion
Photographed by Kuba Dabrowski/WWD
“We are obsessed with Fendi and we want to share this obsession,” said CEO Serge Brunschwig to WWD. @Fendi will be releasing a new capsule collection Oct. 16 centered around the Fendi/Fila logo created by Instagram artist @Hey_reilly. Further proving the logo trend isn’t going anywhere. Link in our bio for more details. #wwdfashion