By  on March 8, 2018

Massimo Piombo is the new artistic director of Italian retailer OVS’ men’s line.

During a press conference held Thursday in Milan to present the capsule realized by the company in collaboration with Kendall and Kylie Jenner, OVS chief executive officer Stefano Beraldo said the designer will overlook the development of the retailer’s men’s wear offering, which will be enlarged with the creation of a still-unnamed “upper casual” line featuring retail prices 30 percent higher than regular products.

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